News - February Data is Live! | Olympics All The Buzz in February Winter Games Have Big Online Impact
February data is live and online Olympics coverage is everywhere! Of the top 15,000 fastest moving websites, domains related to NBC universal (the exclusive owner of media rights to 2010 Winter Olympics coverage), Vancouver, and the Olympics in general dominated the charts. Accounting for tens of millions of visitors, it's safe to assume that NBC's bid for exclusive coverage definitely paid off. Over that past couple of months, Compete's own Elaine Sanfilippo covered the Games' impact on NBCOlympics.com and Vancouver2010.com. Using Daily Reach and Attention metrics, Sanfilippo was able show how NBC's website pulled ahead of Vancouver's official site. Now that February Data is live, analysis of unique visitors to each website answers her original question of who was going to win online gold in Vancouver. Substantial increases in traffic to sites like hellobc.com shows that websites specializing in Olympics coverage weren't the only benefactors. In fact, the hellobc.com commercial that aired multiple times during the Games garnered over 400K views on YouTube. News & Analysis from Compete The Latest Stories From The Compete Blog
The Wallet Wars - Part 1 Compete’s Shabduli Purav analyzes how Americans use credit cards, debit cards, and cash. See what interesting trends she found from her survey of over 1,300 credit card owners. Automotive Leads Are Not Always a Leading Sales Indicator Lincoln Merrihew, Director of Compete’s Automotive and Travel Practices, explains why the the Automotive Industry trails all other consumer markets in its ability to persuade people to buy online. Smartphone Owners: A Ready and Willing Audience Years ago, smartphones were introduced to the market as devices to help busy, on-the-go, business professionals. Today, this is far from the case. Compete's Danielle Nohe explains. Understanding Compete's Data Methodology Download Compete's Latest White Paper
Here at Compete, we spend a lot of time and energy on the data methodology behind our user panel. We also get questions from our customers and partners about the panel, as well as how we get to the metrics that really matter to online businesses. Download the Compete Data Methodology white paper today to have your questions answered. Fast Movers: Top Moving Domains | Top 10 Gains In Monthly Unique Visitors Tax Websites Continue Domination Of Fast Mover Charts
Despite the large impact the Olympics had on online traffic, tax filing websites and services continue to dominate the list of the top 10 fastest growing websites in February. Looking for other lists? Make Ranked Lists using Compete PRO. New Training Webinars Introduced for Compete.com Users Sign Up For A Free Compete PRO Training Webinar
Compete's Product Management and Customer Support teams recently joined forces to create Compete PRO training and educational resources. Over the next few months, Compete.com users can expect the release of multiple training videos, guides, and live webinars to help them get the most out of Compete PRO. The first project to go live as a result of this initiative is "Getting Started With Compete PRO," a live weekly webinar series presented by Eric Austrew, Product Manager of Compete.com and Lindsey Mark, Manager of Compete.com Client Relations. Sign up for our next webinar today!. |
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