I just watched a video that was really moving.
You will probably recognize this guys voice when you
click this link:
http://clicks.prosender.com/y/ct/?l=BFtxB&m=1c5MUtDvXgcD0P&b=hr2LZBz5D56G_bueP8V1jQ
This is a really inspirational story about a guy going
from dead BROKE to making over $25 million online.
I'm sure you'll relate to some of the struggles he faced.
I know that I did.
Have you noticed a trend lately?
People getting more "real" in their marketing.
Creating videos that talk about personal tragedies or
triumphs, family and share information or stories that
only their closest friends know about.
Why would they bother to do this?
To separate themselves amongst the crowd.
To gain trust, bond with their audience and to be liked.
As I'm sure you already know, people pay attention to
(and buy from) people that they like.
Your goal: Do whatever you can (without lying or being
deceitful) to be "real", build a better bond with your
audience and further gain their trust.
A few months ago, whenever someone sent me a link
to a "personal story" video I would roll my eyes and
say to myself, "Who the hell watches these things"?
Well, the reality is... A LOT of people do.
Just like pop-up ads... just because you hated them,
doesn't mean they didn't work.
They worked like gangbusters for many years.
When you watch this video, watch it from both
perspectives. As a marketing student and consumer:
http://clicks.prosender.com/y/ct/?l=BFtxB&m=1c5MUtDvXgcD0P&b=hr2LZBz5D56G_bueP8V1jQ
Like I said, these type of videos (and the format they
use) work extremely well.
Yes, there is an offer towards the end of this video. I'm
not trying to fool you here.
But, it's a good offer because this guy is practically giving
you his top earning, best selling products.
You'll understand the legitimate reason behind this
once you watch the video:
http://clicks.prosender.com/y/ct/?l=BFtxB&m=1c5MUtDvXgcD0P&b=hr2LZBz5D56G_bueP8V1jQ
Talk soon.
Jason Potash
Got Twitter? Then Follow Along With Us @ http://www.twitter.com/johncow
Archon Media, 1718 Fry Rd Ste 465 , Houston TX 77084
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